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The Daily Briefs

No, You Are The Shit.

Actually, you are.


No, You Are The Shit.

When the voices in your head are brewing up a storm of self-doubt,  a positive affirmation artfully placed in the crotch of your knickers is sure to go a long way.  

The good news is our "you are the shizzle" Daily briefs are out now.  Show your BFF, special someone, or favorite essential worker exactly what you think of them with this decidedly un-regiftable gift. Daily Briefs underwear are seamless and smooth, virtually invisible and unbelievably comfortable.  All shipped in a custom gift box with complimentary ‘Stamp out the Stink’ bathroom matches.

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