After years in the advertising business our founder saw an opportunity to invest in billboard real estate. In particular, the untapped, underutilized canvas between her legs. Yes there's a billboard in your briefs, one we stare into for at least 7 minutes per day.
The crotch. The gusset. The in-between-the-legs-bit, is an engaging, highly visible, perfectly targeted advertising asset. Our proprietary billboards connect best friends with conversations straight from the crotch. If your BFF is feeling down, celebrating a win or special occasion we've got you covered.