Read between the legs.
Read between the legs.
Couldn't load pickup availability
Stupidly comfortable. Boldly honest. Doing good with every pair.
Buttery-soft and seamless—you'll forget you're wearing them until you catch a glimpse of your secret message when you least expect it. Your personal pep talk. Reality check. Middle finger to the mundane. Right when you need it most.
The Line = Your Secret Surprise
Every pair has a hidden message printed inside. No one else sees it. Just you. Choose the one that speaks to you today.
Why Women Are Obsessed:
💯 Zero VPL – Seamless = invisible under everything
💯 All-day comfort – Breathable, moisture-wicking, moves with you
💯 Perfect fit – One Size & One Size Plus (Curvy 14+)
💯 Buttery-soft fabric – You'll forget you're wearing them
💯 Bold colors – Coral or Teal
Fit & Feel
Fabric: Buttery-soft, breathable, moisture-wicking
Stretch: Moves with you, no digging or rolling
Rise: Mid-rise, sits comfortably at your hips
Sizing: One Size (fits 2-12) & One Size Plus (fits 14+). Between sizes? Size up for comfort.
How to Choose Your Message
Pick the one you of your BFF needs to hear on your worst day. The one that makes you laugh. The one that reminds you who you are when you're barely holding it together. Browse and trust your gut.
Every Pair Sold Supports A Woman in Need
For every pair you buy, we give $1 to support women who are struggling — Pull yours on and help lift someone up.
FAQ
What if I'm between sizes?
Size Down. Our fabric stretches, and comfort > everything.
Can I return them?
30-day comfort guarantee. If they don't fit or you're not obsessed, we'll make it right.
How do I care for them?
Machine wash cold, tumble dry low. They're tough—they can handle it.
Do the messages fade?
Nope. They're printed to last as long as the underwear does.
Can I choose my color?
Yep! Coral or Teal. Pick your vibe. More coming.
Where does my $1 go?
Organizations providing mental health and crisis support for women who can't afford help.
✅ Free shipping over $50 | Guaranteed giggles.
Life's too short for boring underwear.
Unboxing
Unboxing
All Daily Briefs are wrapped in branded tissue and delivered in a quality custom box with other fun gifts from us. Truly an experience if you're sending as a gift.
A smashing unboxing experience.
Sizing
Sizing
Our fabric is so soft and stretchy we have developed our own sizing system.
BITTY fits XS/S/M/L(12)
BOOTY fits L(14)XL/XXL
Fabric
Fabric
Our buttery soft super stretchy fabric is 81% Nylon and 19% Elastane. The gusset is 100% Cotton.
ALL INK USED ON SECRET MESSAGES IS NON-TOXIC WATER BASED.
Color
Color
We selected a neutral coral for Daily Briefs. As we grow and partner with artists expect some crazy fun patterns.
ALL INK USED ON SECRET MESSAGES IS NON-TOXIC WATER BASED.
- DDanVerified ReviewerI recommend this productRated 5 out of 5 stars2 years agoBrilliant Panties
It's a hilarious and humorous gift for any girlfriend who loves a good LOL!
They are so comfortable to wear, and the messages printed on the crutch piece are brilliant.
Guys, if you sux at buying presents for your girls, look no further.
Was this helpful? - DMDonna M.Verified ReviewerI recommend this productRated 5 out of 5 stars3 years agoMakes me laugh every time I wee!!
Not only are the knickers the most comfortable I have ever worn, but they make me laugh and think of my bestie who lives on the other side of the world. Perfect gift that keeps on giving.
Was this helpful? - KKateVerified BuyerI recommend this productRated 5 out of 5 stars3 years agoWhat a fun concept!
I love the color! And the saying is a great reminder and inspiration. The fabric is very soft and smooth.
Was this helpful? - MMegVerified ReviewerI recommend this productRated 5 out of 5 stars3 years agoAmazing, fun and incredibly comfortable!!
These undies are COMFORTABLE! They hold everything in and are so soft. The packaging is spot on and the message is perfect. I can't wait to get some for my girlfriends this holiday.
Was this helpful? - KVKim V.Verified ReviewerI recommend this productRated 5 out of 5 stars3 years agoMy fave underwear!
Not only is it spectacular marketing but also an amazing product! High quality and comfortable! I will get one of every message!
Was this helpful?DBDAILY BRIEFS3 years agoThank you so much. We invested in the fit, hoping Daily Briefs would indeed become your next favorite, comfiest, luckiest pair :)

Join Our Gang
10% off always. Be the first to know when we drop new knickers.